Love on Prescription

KBS weekend drama "Love on Prescription" premiered on Jan 31, 2026, opening with a 15.5% viewership share.
The series centers on a 30-year family grudge and follows a slow, careful path toward reconciliation and reunion.
Through medical and emotional 'prescriptions,' it positions a family-repair story as its core—healing old wounds with both care and comedy.
Strong casting and experienced writers and directors raise the question of whether weekend dramas can find fresh life again.

“A prescription born from a midnight elopement, a family finds its feet again”

The start is striking.

A rise from 14.3% to 15.5% between early reports and the first-night tally signals a welcome jolt for the sleepy weekend-drama slot.

On Jan. 31, 2026, at 8:00 PM, KBS 2TV (Korean Broadcasting System, a major public network) launched this 50-episode project. Meanwhile, the production has room to stretch storylines across generations and time. However, the first episode’s revelation of a midnight elopement thirty years earlier immediately sets a tense tone.

The setup is deceptively simple. A modern clinic (a hospital) and a neighboring hanuiwon (a traditional Korean herbal clinic—an herbal medicine practice) face off across a single street, and that everyday rivalry quickly draws viewers in. However, the drama’s strength is how it peels back surface conflicts to reveal deeper family scars. Director Han Jun-seo and writer Park Ji-sook focus on keeping that balance steady.

The actors bring the story to life.

Veteran performers like Yoo Ho-jung, Joo Jin-mo, and Kim Mi-sook carry the narrative’s emotional weight.

First, the performances show this is not just a light sitcom but a show reaching for emotional resonance. For example, Yoo Ho-jung as Han Seong-mi is a psychiatrist (a doctor specializing in mental health) who holds professional authority and private family fractures at the same time. Consequently, her scenes move between warmth and pain in ways that invite sympathy.

Meanwhile, Joo Jin-mo’s Yang Seon-chul conveys a man shaped by past shock and current stoicism. And Kim Mi-sook’s Na Seon-hae traces years of hardship and a fierce desire to protect family with delicate force. Together, they do more than lean on star power; they give the characters believable inner lives.

The theme is clear.

Prescribing love and reconciliation—literally and figuratively—is the drama’s central claim.

At the story’s heart is the idea of "family makeup"—the process of stitching broken family bonds back together through presence and communication (family makeup: repairing family ties). Moreover, the medical metaphor—prescribing love and therapy—drives the conflict toward practical solutions, not just melodrama.

On the other hand, the show borrows the trappings of a modern-day Romeo and Juliet. However, unlike classic tragic versions, this romance aims to end in reconciliation and reconstruction rather than catastrophe. That hopefulness helps the audience stay invested, since everyday viewers tend to respond to repairable, human stakes.

Love on Prescription still 1

The wound’s origin is simple.

One midnight elopement thirty years ago rewrote the emotional map of two families.

The show names a clear cause: an affair and a sudden elopement three decades ago divided two households. As a result, that event evolved from gossip into collective memory, fueling resentment and misunderstanding. Over time, history becomes the lens that shapes each character’s motives.

Therefore, the drama makes the act of revisiting the past narratively significant. In other words, scenes that reveal what actually happened are woven into present attempts at repair, and that structure asks the audience to reconsider simple judgments about guilt and blame.

The structure is tightly woven.

The writer layers small, cross-cutting domestic moments to build a longer, intergenerational conflict.

Park Ji-sook’s writing ties characters together with careful clues and emotional threads, episode by episode. Consequently, clues and feelings are distributed evenly across the run, which helps the show aim for steady, long-term engagement. Meanwhile, comic beats and emotional pressure alternate to pace the viewer’s experience.

Director Han Jun-seo tunes each scene’s tone and rhythm, balancing everyday detail with dramatic collision. That balance is a staple of successful weekend series, and early ratings suggest viewers noticed the care taken in pacing.

Ratings are a form of response.

A 15.5% first-episode rating suggests the series could help revive a stagnating weekend-drama slot.

Weekend dramas are often benchmarked against 20% averages, so a mid-teens start is meaningful rather than definitive. In practice, future episodes, word of mouth, and consistent performances will determine whether this momentum holds. Meanwhile, networks treat early numbers as signals for promotion and scheduling.

Moreover, a solid debut can spark fan communities and social-media discussion. Yet, long runs require the team to manage midseason dips. Thus, the production’s creative choices and the broadcaster’s support will be key variables.

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There are clear strengths.

The cast and writer give the series the steadiness needed for long-term success.

First, the cast’s solidity lends credibility to the story. Actors like Yoo Ho-jung, Joo Jin-mo, and Kim Mi-sook broaden the emotional reach for viewers. Consequently, their performances follow the demands of the script and help create dramatic immersion.

Second, the writer’s long-game plotting seeds conflict across many episodes, which is useful for a 50-episode plan. Therefore, the show has room to turn short-term hooks into sustained viewer commitment. Overall, the early evidence points to a well-made weekend series.

But there are valid criticisms.

Rehashing old grievances risks leaving the story feeling familiar rather than fresh.

Critics might argue the setup leans on familiar tropes: a 30-year scandal and intergenerational conflict. If the show cannot introduce new angles, the premise could feel repetitive. Additionally, if the "family makeup" theme pushes too far toward neat happy endings, it may lose touch with messy reality.

Also, typical weekend serial structures can slow down as episodes pile up. Therefore, if editing and narrative compression are not handled well, midseason drag could prompt audience dropoff. In short, how the production manages the middle chapters is a major factor.

There is social value here.

Stories about family wounds and reconciliation prompt reflections about communal trust, not just private repair.

The show’s focus goes beyond two people reuniting. Instead, it asks how intergenerational hurts become social memory—and how societies might untangle that memory. In that sense, love becomes a form of practice: actions that rebuild relationships.

Also, featuring a psychiatrist as a central character brings mental-health conversations into prime-time drama. By using medical metaphor and therapy language, the series may help normalize discussions about emotional care for a broad audience.

Practical work matters, too.

Sustained success will require careful editing, story management, and cast support.

The broadcaster will likely adjust marketing and scheduling based on early reactions. Meanwhile, streaming distribution—such as on the platform Wavve—could shape the series’ lifespan. Also, behind-the-scenes tasks like actor schedules, ad placement, and script revisions are real constraints.

Ultimately, ratings reflect both creative quality and external decisions. The team’s ability to tighten midseason pace and resolve conflicts with emotional logic will determine the show’s long-term standing.

Conclusion.

The series shows ambition in trying to reframe love and reconciliation as a prescription for family repair.

In short, "Love on Prescription" aims to revive weekend drama with solid casting and detailed plotting. The first episode’s ratings are an encouraging sign, and the show has a credible chance at long-term success. However, keeping the script sharp and avoiding midseason sag will be essential.

By inspecting family fractures and carefully tending to wounds, the drama paints a detailed portrait of healing.
Therefore, viewers can expect both laughs and tears, and they may find themselves rethinking what family means. Ultimately, whether the series truly heals an old feud will depend on the episodes to come.

Do you believe this drama can genuinely heal a decades-old grudge?

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