Singer Lee Seok Hoon Opens the Game at Gocheok Sky Dome
On July 6, 2025, Seoul's Gocheok Sky Dome was buzzing with excitement as the Kiwoom Heroes faced off against the Hanwha Eagles in the KBO League. Adding to the crowd's anticipation was a surprise appearance by Lee Seok Hoon — not for a concert, but to throw the ceremonial first pitch.
Known for his powerful vocals and emotional ballads, Lee Seok Hoon brought a different kind of performance to the mound. This first pitch set the tone for a unique game day that blended sports and pop culture, creating memorable moments that went far beyond just the final score.

The First Pitch Tradition Gets a Pop Culture Spin
If you're not familiar with it, the first pitch is a symbolic throw marking the start of a baseball game. In Korea's KBO League, this ceremonial role is often filled by celebrities or public figures to engage fans and boost attendance.
By inviting Lee Seok Hoon, whose fanbase extends beyond the usual baseball crowd, the league aimed to blur the lines between sports and entertainment. It wasn't just about throwing a ball — it was about bringing people together, whether they came for the baseball, the music, or both.
The Two Faces of Entertainment-Driven Baseball
Pro #1: Energizing the Crowd and Attracting New Fans
When household names like Lee Seok Hoon take the mound, the atmosphere shifts. Stadiums become more than just venues for baseball — they become stages for shared experience. And with social media adding fuel, videos and photos from these events amplify their reach.
This strategy has worked before. Several KBO teams saw record attendance spikes when popular idols or actors participated in first pitch ceremonies. It’s a proven formula for drawing in younger and more diverse audiences who might not have otherwise come to a game.
Pro #2: Merging Two Cultural Giants
In an age where boundaries between music, sports, and media are increasingly blurred, these crossovers are inevitable — and often welcome. Lee Seok Hoon’s presence at the game brought together baseball lovers and K-pop fans under the same roof.
For many, it becomes a gateway experience: a baseball game becomes their first live taste of the sport, thanks to seeing a familiar face on the mound.
Con #1: Losing Sight of the Sport Itself
However, not everyone is on board. Purists argue that the spectacle of celebrity first pitches distracts from what really matters — the players, the strategy, the game.
When the most talked-about part of the event is a pop singer's pitch rather than a dramatic game-winning homerun, critics feel that the soul of the sport begins to erode.
Con #2: Risking Awkward Moments
Let’s face it: not all entertainers are natural-born athletes. There have been multiple viral videos of botched first pitches — balls thrown sideways, or not at all — which draw more mockery than admiration.
Though it's often brushed off as charming or funny, those less-than-perfect throws can dim the shine for both the celebrity and the game, especially when the pitch is used heavily in promotional materials.
Con #3: The Commercialization of Authentic Fandom
At its core, sports fandom is about passion, loyalty, and community. Some worry that inviting celebrities solely to boost ticket sales turns baseball into just another branded experience, undermining the authenticity that keeps fans coming back year after year.
Finding the Right Balance
There’s no question that Lee Seok Hoon’s appearance excited fans and gave the game extra flair. It showed how sports and entertainment can work together — when done right. But as with all good things, moderation is key.
Fans come to be thrilled — by the hits and homers, yes, but also by atmosphere. Let’s celebrate celebrities who love the game, while still making sure the game remains the star. Sports and pop culture can dance together — as long as they don’t step on each other’s toes.