Kim Shin-young's Controversial Remarks on Virtual Idols
On February 16, 2025, during the MBC FM4U radio show 'Kim Shin-young’s Hope Song at Noon,' host Kim Shin-young sparked controversy with her remarks about the virtual idol group PLAVE. After hearing their new song, she commented, "I can’t get used to it," which led to backlash from fans.
While her comments may have seemed like a simple personal reaction, PLAVE's fans perceived them as belittling towards the group. As the controversy grew, Kim Shin-young issued a formal apology the next day, acknowledging her ignorance and expressing her regret.
Differing Opinions: Cultural Adjustment vs. Disrespect
Supporting Kim Shin-young: Difficulty Adapting to New Cultural Trends
Some argue that Kim Shin-young was merely expressing difficulty in adjusting to the rapidly growing virtual idol culture. This reflects generational differences in cultural acceptance, rather than outright disrespect.
Virtual idols, powered by AI and digital animation rather than real performers, represent a recent shift in the entertainment industry. For those unfamiliar with this concept, it can be challenging to understand and embrace.
Similar cultural clashes have occurred before. When Japan introduced Kizuna AI, one of the first virtual YouTubers, some audiences were initially confused or skeptical. Over time, however, virtual idols became widely accepted.
Criticism of Kim Shin-young: A Dismissive and Insensitive Remark
PLAVE fans took offense, interpreting her comments as dismissive and disrespectful toward their favorite group. For dedicated fans, negative remarks about an artist they support can feel deeply personal.
Media critic Lee Hyun-joon pointed out, "Broadcasters must be mindful of their words, as their opinions shape public perception." He criticized Kim Shin-young for her lack of awareness about the impact of her words.
Moreover, comments made without fully understanding the cultural background of a phenomenon can further alienate fans and perpetuate misconceptions. If such dismissive remarks become common, they risk cementing negative stereotypes about virtual idol culture.
Reflections on the Controversy
This debate highlights broader discussions about adapting to new cultural trends while maintaining respect in public discourse. While audiences should be open to new entertainment forms, media figures also bear the responsibility of being aware of their influence.
Such controversies will always arise, but they remind us of the need for careful language in media. Kim Shin-young's experience serves as a lesson in the importance of thoughtful communication and cultural awareness in evolving entertainment landscapes.